According to the survey, Apple takes the number one spot in China for smartphone sales in Q4 2014. It is because of their new smartphone introduced last year the iPhone 6 and 6 Plus. Apple is already a market leader in USA with over 50 percent of the people using Apple devices. Apple is still behind the Chinese manufacturer Xiaomi, but the reports shows that Apple is catching up fast.
The deal with China Mobile also helped to capture the market share. Chinese users prefer to use large screen smartphones, but Apple was reluctant to introduce the large screen iPhone. Now with Apple’s iPhone 6 and 6 Plus, they are getting success in China.
Xiaomi and Huawei are working hard to capture major portion of the market share in China. However, Apple Having a premium brand image is helping in sales. Xiaomi is working on easy transfer package for iPhone users to Xiaomi smartphones. On the other hand, Huawei is introducing new smartphones and flagship devices to compete with Apple and Xiaomi.
According to our experts, “Apple may introduce a mid-level smartphone, but they are not going to take the risk because iPhone 5C was not a success for the company. We expect to see iPhone 6S and iPhone 7 in 2015.”
Subscribe to GSM Reviews for all the latest news and updates.